Google Showing Homes for Sale in Search Over the past few days, Zillow’s stock dropped sharply after reports surfaced that Google was testing real estate listings directly inside Google search. Wall Street reacted.Agents got confused.And a lot of people tried to find the test themselves and couldn’t. Here’s what most people don’t realize. This Google…
How to Use Real Estate Data for Lead Generation Every year since 2017, the Zillow Group has put out a Consumer Housing Trends Report. The reports contain home buyer, sellers, and renter survey results. The survey results are from 13,000 respondents that did a real estate transaction within the last 12 months. Real Estate Marketing…
Real Estate Agents: Prepare for Home Seller Questions About the Selling their Homes using the Zillow Offers / iBuyers Program Zillow is running a new campaign of Zillow Offers commercials targeting home sellers. Real estate agents must prepare for seller questions about Zillow Offers and other iBuyer programs. Here’s information in this blog post. Zillow…